This privacy policy covers the collection and use of information for this website and any websites or mobile applications that link to it (hereinafter the “Websites”), as well as the information we collect when you interact with us through social media or other websites and online services (in each instance a “website”). This website is managed and operated by Coto, LLC d/b/a Coto Beachwear (“Coto” or “us” or “we”).

Please note that our practices are subject to change. We ask that you bookmark and periodically review this page to ensure continuing familiarity with the most current version of our Privacy Policy. All additions and changes apply as of the time they are posted on this Site. Please check the Last Updated Date above to note when this Privacy Policy was last updated.


About Coto

Coto is a Peruvian apparel brand created in 2014 and inspired by the Mediterranean and its sought-after endless summers.  Our garments are made from 100% Peruvian Pima Cotton, a high quality natural fiber known for its softness and durability, and production is executed under the strict quality controls in Peru. Additionally, Coto incorporates unique hand-made pieces into the collection, by local artisans, as a homage to Peru and its world renown craftsmanship. We have opened an office in Weston Florida to service our customers in the US.

For more information please visit

Gathering, Use, and Disclosure of Information

We collect both Non-Personally-Identifying Information and Personally-Identifying Information from you. “Non-Personally-Identifying Information” is information that, without the aid of additional information, cannot be directly associated with a specific person or entity. “Personally-Identifying Information,” by contrast, is information such as a first and last name, telephone number, home address, or email address that, without more, can be directly associated with a specific person or entity.

  1. Non-Personally Identifying Information.
  1. Gathering Non-Personally-Identifying Information. Web Browsers. Like most site operators, we gather Non-Personally-Identifying Information automatically from you of the sort that web browsers, depending on their settings, may make available. That information includes your Internet Protocol (“IP”) address, operating system and browser type, and the locations of the web pages you view right before arriving at, while navigating, and immediately after leaving the Websites. These technologies allow us to track usage behavior and compile website usage information that will allow for the improvement of content and targeting advertising.

Web Cookies. A “Web Cookie” is a string of information that a site stores on your computer, and your browser provides to the Websites, each time you submit a query to the Websites. We may or one of our third-party vendors, including Google, use Web Cookies to track the pages that you visit during each Website session, both to help us improve your experience and to help us understand how our Websites are being used and to inform, optimize, and serve ads based on someone’s past visits to the Websites and/or to report how ad impressions, other uses of ad services, and interactions with these ad impressions and ad services are related to your visit to the Websites.


  1. Use of Non-Personally-Identifying Information. We analyze Non-Personally-Identifying Information gathered from users of the Websites to help us better understand how the Websites are being used. By identifying patterns and trends in usage, we are able to better design the Websites to improve your experiences, both in terms of content and ease of use. We link information gathered using Non-Personally-Identifying Information to Personally-Identifying Information.
  1. Disclosure of Non-Personally-Identifying Information. From time to time, we may also release the Non-Personally-Identifying Information gathered from the Websites users in the aggregate, such as by publishing a report on trends in the usage of the Websites.


  1. Personally-Identifying Information.


  1. Gathering Personally-Identifying Information from our Websites Users.  We collect information that you provide when you purchase products from us such as name, home address, phone number, e-mail address, birth month and date, credit card, and other billing information, and shipping information, etc. or when you subscribe to receive our electronic correspondence or newsletters that may include discounts or special offers, product updates, service information, promotional emails, and information about Coto; enter a sweepstakes or contest; participate in surveys; or that you otherwise give us in any way. You may also choose to submit Personally-Identifying Information to us when you use any interactive features and services that we may make available from time to time on the Websites, such as questions and answers, blogs, polls, and quizzes. You may also be asked for your age and gender.  We may also collect Personally-Identifying Information from you when you contact us.
  1. Gathering Personally-Identifying Information from Third Party Sources. We may also license or purchase data, including Personally-Identifying Information, from third party sources. This data may include, but is not limited to: first and last name; gender; email address; postal address; home phone number; and cell phone number. We also add this information about you from other sources to the information you have provided to us.
  1. Use of Personally-Identifying Information. We may use your Personally-Identifying Information in the following ways:
  • Send you an order confirmation
  • Fulfill your order
  • Send product updates or return information
  • Respond to customer service requests
  • Administer your account
  • Send you newsletters
  • Send you marketing communications
  • Telemarketing
  • Respond to your questions and concerns
  • Improve our Websites and marketing efforts
  • Conduct research and analysis
  • To provide requested information, products and services to users via the Websites or through other online or offline channels
  • To enable users to enter prize promotions and receive prizes from us and/or third parties
  • To allow you to receive other offers from non-affiliated third party companies and marketers
  • To improve the user experience with the Websites
  • In connection with the operation of the Websites
  • For users to obtain information and offers for products and services offered by us as well as selected third parties.
  1. Disclosure of Personally-Identifying Information to Third Parties. We will disclose Personally-Identifying Information in the following circumstances:
  • Employees, Third Party Processors and Third Party Service Providers. We will disclose Personally-Identifying Information to our employees, contractors, affiliates, distributors, dealers, vendors, suppliers, and service providers who: process Personally-Identifying Information on our behalf; participate with us in the provision or operation of the Websites; provide us with other services, such as communication services, order fulfillment services, or information verification services; or provide you with services.
  • By Law, to Protect Rights and to Comply with Our Policies. We disclose Personally-Identifying information if: (1) required to do so by law, or in response to a subpoena or court order or request from a governmental agency or law enforcement; (2) we believe in our sole discretion that disclosure is reasonably necessary to protect against fraud, to protect the property or other rights of us or other users, third parties or the public at large; or (3) we believe that you have abused the service by using it to attack other systems or to gain unauthorized access to any other system, to engage in spamming or otherwise to violate applicable law.
  • Business Transfers; Bankruptcy. We reserve the right to transfer all Personally-Identifying Information in our possession to a successor entity in the event of a merger, acquisition, bankruptcy or other sale of all or a portion of our assets. Other than to the extent ordered by a court, the use and disclosure of all transferred Personally-Identifying Information will be subject to this Privacy Policy, or to a new privacy policy if you are given notice of that new privacy policy and you affirmatively opt-in to accept it. Personally-Identifying Information submitted or collected after a transfer, however, may be subject to a new privacy policy adopted by the successor entity.
  • Marketing Partners. With regards to email addresses and other Personally-Identifying Information collected, we may share such information with third parties and third party marketers to allow them to send you email marketing communications and other communications from third party advertisers.
  • We may advertise utilizing Google Analytics features (e.g. (and not by way of limitation), Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration, or Google Analytics Demographics and Interest Reporting). Using the Ads Settings link (, users can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads.

Our Websites may further incorporate tracking technologies managed by Google, Facebook, Instagram, and Twitter, all of which have their own privacy policies. To learn more about their services, and to opt-out of their tracking, please visit the following resources:

Interest-Based Advertising

We and our partners use cookies, web beacons or other technologies to collect information from our Websites. These companies may use information about your visits to this and other websites in order to provide advertisements on our Websites and other websites about goods and services that may be of interest to you. They may also collect information about your online activities over time and across different websites and other online services. If you would like more information about this practice and to know your choices about not having this information used by these companies, please visit the Network Advertising Initiative ( and Digital Advertising Alliance (

Your browser or device may include “Do Not Track” functionality. The information collection and disclosure practices and the choices that we provide to you will continue to operate as described in this privacy policy, whether or not a Do Not Track signal is received.

We may combine information you give us or that we collect automatically with our business records, information from third parties, or information collected from another browser or device to personalize our communications with you and to deliver better advertising.

Our Websites may include advertisements and/or links to websites operated by third parties that are not sponsors and are not affiliated with Coto.  Coto holds no responsibility for the content, practices, or information provided or requested on websites operated by third parties. Further, advertisements on and links to or from our Websites do not constitute sponsorship, endorsement, or approval by Coto of the content, policies, practices, products, or services offered on these websites or those linked to them.

This website is not directed at children under the age of 16 and does not knowingly collect any personal information from children under the age of 16. If a parent or guardian believes that this website has collected the personal information of a child under the age of 16, please contact


Data Storage, Transfers, and Security

We may store the personal details we hold about you for as long as we have a legitimate business need. We may store this information in the United States or we may transfer it to any other country. If you are located outside of the United States and voluntarily submit information to us, we may transfer that information to and store that information in the United States. The data protection laws in countries to which personal data are transferred may or may not provide a level of protection equivalent to the laws in your home country. Wherever we hold the data, we will apply the terms of this privacy policy and any applicable data protection law. We maintain certain procedures to protect the confidentiality, security and integrity of information you submit to us or that we collect while it is controlled by us. However, the storage and communication of such information cannot always be completely secure. Also, we cannot and do not guarantee that data transferred to third parties in accordance with this privacy policy will be protected against intentional or accidental misuse or loss.

California Residents


  1. Tracking.

How do you respond to Web browser “do not track” (“DNT”) signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personally identifiable information about an individual consumer’s online activities over time and across third party websites or online services?

We do not monitor DNT signals or similar mechanisms.

May other parties collect personally identifiable information about an individual consumer’s online activities over time and across different websites when they visit the Site?



  1. Privacy.

California residents who provide personal information in obtaining products or services for personal, family or household use are entitled to either: (1) a list detailing the categories of information shared and the entities to which such information was provided; or (2) to be notified of a mechanism by which a consumer may opt-out of having their information shared with third parties. We have elected the second option. To opt-out of having your information shared with third parties, contact us at

In accordance with California Civil Code Sec. 1789.3, California resident users are entitled to know that they may file grievances and complaints with the California Department of Consumer Affairs, 400 R Street, STE 1080, Sacramento, CA 95814; or by phone at 916-445-1254 or 800-952-5210; or by e-mail to

Changes to This Privacy Policy

We may change this privacy policy and our data collection and management practices. We reserve the right to update changes to this privacy policy and to our practices in collecting and handling personal information. If we make material changes, we will post a notice at the Websites and indicate at the top of this statement when it was most recently updated.




Please contact us if you have questions or wish to take any action with respect to information to which this privacy policy applies. You can reach us by sending an email to

You may opt out (unsubscribe) of promotional emails at any time by clicking the unsubscribe button at the bottom of all e-mails that you will receive from us and you may opt out (unsubscribe) of promotional postal mail at any time by emailing us at If you opt out, we may still send you non-marketing emails. Non-marketing emails include emails about your Account and our business dealings with you.

© 2018 Coto, LLC. All Rights Reserved.